Corporate Social Responsibility as an International Strategy (Contributions to Economics) (by Christina Keinert)


Author(s): Christina Keinert

Publisher: Physica
Publish date: 2008-04-14
ISBN-10: 3790820237
ISBN-13: 9783790820232
Language: English
Description:
Increased financial performance and employee commitment are among
the benefits the CSR model can offer corporations. This
discussion presents practitioners and scholars with a unique
examination of how firms can maximise productivity through the
implementation of CSR programs. This publication discusses how
CSR addresses business concerns of feasibility, barriers and
drivers of internal and external practice; and whether a CSR
program is likely to constitute a success or failure.

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