Author(s): Brian Halligan, Dharmesh Shah
Categories: Business & Economics > E-Commerce, Business & Economics > Marketing, Business & Economics > Industries
Publisher: Wiley
Publish date: 2014-09-02
ISBN-10: 1118896653
ISBN-13: 9781118896655
Language: English
Description: Attract, engage, and delight customers online Inbound Marketing,
Revised and Updated: Attract, Engage, and Delight Customers Online
is a comprehensive guide to increasing online visibility and
engagement. Written by top marketing and startup bloggers, the book
contains the latest information about customer behavior and
preferred digital experiences. From the latest insights on lead
nurturing and visual marketing to advice on producing remarkable
content by building tools, readers will gain the information they
need to transform their marketing online. With outbound marketing
methods becoming less effective, the time to embrace inbound
marketing is… more…
Revised and Updated: Attract, Engage, and Delight Customers Online
is a comprehensive guide to increasing online visibility and
engagement. Written by top marketing and startup bloggers, the book
contains the latest information about customer behavior and
preferred digital experiences. From the latest insights on lead
nurturing and visual marketing to advice on producing remarkable
content by building tools, readers will gain the information they
need to transform their marketing online. With outbound marketing
methods becoming less effective, the time to embrace inbound
marketing is… more…