Author(s): Richard Mosley
Categories: Business & Economics > Workplace Culture, Business & Economics > Human Resources & Personnel Management, Business & Economics > Decision Making & Problem Solving
Publisher: Wiley
Publish date: 2014-10-20
ISBN-10: 1118898524
ISBN-13: 9781118898529
Language: English
Description: Attract, recruit, and retain the very best with a strategic
employer brand
From one of the world's leading pioneers in the employer brand
discipline and author of the first book on the subject The
Employer Brand, comes the long-awaited practical follow-up
Employer Brand Management. Talented, motivated employees are a
company's best assets, and the techniques in this book help
attract, recruit, and retain the very best. A successful employer
brand reaches beyond the boardroom to establish confidence,
loyalty, and enthusiasm all the way down the ladder. Employer
Brand Management gives readers a personal grasp of a new approach
to… more…
employer brand
From one of the world's leading pioneers in the employer brand
discipline and author of the first book on the subject The
Employer Brand, comes the long-awaited practical follow-up
Employer Brand Management. Talented, motivated employees are a
company's best assets, and the techniques in this book help
attract, recruit, and retain the very best. A successful employer
brand reaches beyond the boardroom to establish confidence,
loyalty, and enthusiasm all the way down the ladder. Employer
Brand Management gives readers a personal grasp of a new approach
to… more…
Read Source: Employer Brand Management: Practical Lessons from the World’s Leading Employers (by Richard Mosley)»