The Idea-Driven Organization: Unlocking the Power in Bottom-Up Ideas (by Alan G. Robinson, Dean M. Schroeder)


Author(s): Alan G. Robinson, Dean M. Schroeder

Publisher: Berrett-Koehler Publishers
Publish date: 2014-03-31
ISBN-10: 1626561230
ISBN-13: 9781626561236
Language: English
Description: Too many organizations are overlooking, or even suppressing, their
single most powerful source of growth and innovation. And it’s
right under their noses. The frontline employees who interact
directly with your customers, make your products, and provide your
services have unparalleled insights into where problems exist and
what improvements and new offerings would have the most impact. In
this follow-up to their bestseller Ideas Are Free, Alan G. Robinson
and Dean M. Schroeder show how to align every part of an
organization around generating and implementing employee ideas and
offer dozens of examples of what a tremendous competitive advantage… more…

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