International Business, 6th Edition

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A comprehensive introduction to International Business from authors at the forefront of research in international and strategic management.

Table of Contents

Part One: The World of International Business
Chapter 1: Regional and Global Strategy
Chapter 2: The Multinational Enterprise
Chapter 3: The Triad and International Business

Part Two: The Environment of International Business
Chapter 4: International Politics
Chapter 5: International Culture
Chapter 6: International Trade
Chapter 7: International Financial Markets and Institutions

Part Three: International Business Strategies
Chapter 8: Multinational Strategy
Chapter 9: Organizing Strategy
Chapter 10: Corporate Strategy and National Competitiveness
Chapter 11: Innovation, Entrepreneurship, and “Born Global” Firms

Part Four: Functional Area Strategies
Chapter 12: Production Strategy
Chapter 13: Marketing Strategy
Chapter 14: Human Resource Management Strategy
Chapter 15: Political Risk and Negotiation Strategy
Chapter 16: International Financial Management

Part Five: Regional Strategies
Chapter 17: European Union
Chapter 18: Japan
Chapter 19: North America
Chapter 20: Emerging Economies
Chapter 21: China
Chapter 22: Corporate Ethics and the Natural Environment

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